Big Tobacco back on TV with e-cigarette ads
Siegel told Reuters Health that what’s attractive about e-cigarettes is they can not only provide the nicotine that smokers crave without other harmful substances, they allow people to mimic their traditional smoking behavior. Researchers said that’s one reason why e-cigarettes might turn out to be a better form of nicotine replacement therapy than patches and gums, but there’s no data yet to prove it. “I think that’s why they found the people who actually got no-nicotine electronic cigarettes had some sort of quitting behavior But obviously the people who got the nicotine and the high dose of nicotine did the best. Clearly having the nicotine and device structure is ideal,” Siegel said.
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E-cigarette techology smoking hot while cities struggle with regulations
Rhode Islands new law, in contrast, places them under a new classification: vapor products, a term also used in Arizona, Missouri, Washington, South Carolina, and North Carolina, according to Conley, of the e-cigarette advocacy group. Other states classify them as alternative nicotine products or simply as e-cigarettes, he said. The Rhode Island law defines vapor products as any noncombustible product containing nicotine, such as an electronic cigarette, that employs a mechanical heating element, battery or electronic circuit, regardless of shape or size, that can be used to heat a liquid nicotine solution contained in a vapor cartridge as well as any vapor cartridge containing liquid nicotine solution that can be used with or in a vapor product. Rhode Island e-cigarette vendors on said Tuesday that the new law should not hurt business, since they do not sell to minors as a policy.
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Customers can purchase low- to high-end devices and sit and “vape” at the juice bar. The most popular flavor is watermelon mint, staffers said. Marco Malfitano, 44, of Pasadena, said he vapes “anywhere and everywhere.” A 30-year cigarette smoker, Malfitano said the devices helped him quit. He said some local bars and restaurants are “vape-friendly” because they are educated about it, while others will ask him to step outside because they have a no-smoking policy. He said he’ll try to explain that it is not smoke but vapor or steam, but he’ll gladly step outside with cigarette smokers.
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Antismoking groups push for veto of R.I. e-cigarette legislation
“Our marketing is aimed at switching adult smokers permanently to Vuse,” Stephanie Cordisco, president of R.J. Reynolds Vapor Company, told CNNMoney. Related: The lucrative business of cigarette smuggling Blu eCigs posted net first-quarter sales of $57 million, up 46% from the last three months of 2012.
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